Rejuvenating skincare to help your skin recover more efficiently leaving it looking smoother, rested and more luminous.
Mature skin and young skin behave differently when exposed to external aggressions. As you age, skin takes longer to recover and responds more slowly. The complexion loses luminosity, facial features appear tired and wrinkles deepen.
Youth Code Rejuvenating Anti-wrinkle Day Care leaves your skin hydrated, smoother and more radiant. Skin behaves more youthfully: luminosity is improved and facial features appear rested.
The moisturising formula is enriched with our patentedPro-GenTM technology to help the skin recover more quickly from aggressions and behave more youthfully.
A new era derived from GENE SCIENCE
2010 Innovation: PRO-GEN™ TECHNOLOGY
Our research has led to the study of 4,000 skin-related genes. Among those genes, researchers have discovered that some specific genes are expressed when the skin has undergone an aggression. We call these particular genes "skin repair genes". Patented Pro-Gen™ Technology acts on the expression of these “skin repair genes” to improve the skin's recovery capability and its ability to defend itself from aggressions. It improves skin's capacity to retain moisture and helps to restore its natural Youth Code.
Patented Pro-Gen™ Technology has been developed to improve the skin's recovery capability and its ability to defend itself from aggressions.
Pro-Gen™ Technology acts on the expression of "skin repair genes".
Thanks to Pro-Gen™ Technology skin is able to regain the characteristics of young skin: smooth, rejuvenated and radiant.
Long known to be a constitutive component of DNA, Adenosine has now been identified as a very powerful anti-wrinkle active ingredient. Studies have shown the effect of Adenosine on the synthesis of Pro-Collagen, a molecule fundamental to the organisation and support of the skin.
Adenosine works to slow the effects of ageing.
All Skincare range
L’Oréal Paris brings all its products to you : skincare, cosmetics, hair colour, haircare and styling. Receive a highly personalized service with our beauty advice, application videos and free expert tips. Our experts will guide you step by step to help you create your ideal look. Also discover our spokemodels ( Megan Gale, Gwen Stefani,…), learn about their passions and get their look.